ADC
KLIJENT
ADVANCED DEVELOPMENT & CONSULTING d.o.o.www.ad-consulting.hr
YEAR
2017/2018SERVICES
REBRANDING WEBSITEADC team is comprised of young, highly educated professionals who are approaching work with specific knowledge gained through many years of experience in the field of civil engineering and business consulting.
Request
Create an intuitive website to communicate ADC's two core business activities and redesign the logo.
Challenge
Provide a streamlined overview of the company's activities. Use simple and clear design to capture the essence and philosophy of the company - a website that will facilitate communication with customers and a redesigned logo that will remain recognizable and preserve the existing identity while getting a modern update.
Solution
Based on the company's division of business into two core activities, we redesigned the logo, which has two base colors, gray and red, and a recognizable pattern, reproduced in other materials. The ADC website is characterized by its dual organization, being divided according to ADC's two core activities, as well as by having an intuitive step-by-step info questionnaire generated for customers.
Rebranding
We changed the colors in the logo; with the choice of the two colors we communicate the company's two core activities, which are thus made distinct and separate in all communication media. A smile symbol is created by breaking the letter C to accentuate the company's accessibility and dynamics.
Website
The ADC website is a perfect example of the synergy between design and software solutions. On the surface, the website is intuitive and user-friendly, while more complex applicative logic works in the background. The ADC website is characterized by its dual organization, being divided according to ADC's two core activities, as well as by having an intuitive step-by-step info questionnaire generated for customers. Developed with HTML5, CSS3, jQuery, Bootstrap and PHP technologies/frameworks.
